Made in Vietnam

Imprints of VNPT Thua Thien Hue

VNPT Thua Thien Hue, an affiliate of Vietnam Posts and Telecommunications Group, is now one of the leading enterprises  in Thua Thien Hue Province. In recent years, it has invested in renovating technology and diversifying services to meet the demanding requirements of customers.
Hue is the capital of culture and tourism in Vietnam but many businesses, including VNPT Thua Thien Hue find it a difficult place for doing business. In their own developmental way, Dr. Duong Tuan Anh, Director of VNPT Thua Thien Hue, and his colleagues have made great efforts to help the company to not only overcome those difficulties but also strongly develop and obtain great success. The company now becomes one of the leading enterprises in Hue. Duong Tuan Anh has also been selected as the excellent businessman of Thua Thien Hue Province for many years.

With its slogan, “Outstanding Capacity, Sustainable Quality”, VNPT Thua Thien Hue devised an effective business strategy and affirmed its trademark in the market. It has continually invested in updating and modernising the system of equipment and telecommunications facilities to become the nation’s top provider of telecommunications services and information technology with different service forms, such as FTTH service, MegaFun, Video Conference, IP Camera and information technology applications to serve online authority, health and education.

Since 2010 the unit has implemented the underground and tidy system of  subscription lines on 118 streets with 637 underground basins with a total capital of 30.5 billion dong.


 

The headquarters of VNPT Thua Thien Hue. Photo: Hoang Ha/VNP


Dr. Duong Tuan Anh, Director of VNPT Thua Thien Hue, and colleagues discuss the strategy
for establishing a new network. Photo: Hoang Ha/VNP





Engineers operate the system of  Switchboard of VNPT Thua Thien Hue.  Photo: Hoang Ha/VNP


Dr. Duong Tuan Anh, Director of VNPT Thua Thien Hue
 
"Despite the increasing price of every product, the telecommunications enterprises must strive to reduce the price of services. The traditional idea of waiting for customers no longer exists and has been replaced by a new strategy- all employees must look for customers themselves."
Recalling the period at the end of the 80s when the company invested in and put the E10 Switchboard with 5,000 numbers into operation which pleased everyone except Mai Van Minh, former Director of the company. He said: “The whole province of Binh Tri Thien (including three provinces of Quang Binh, Quang Tri and Thua Thien Hue) only developed about 2,000 subscriber numbers after over tens years of unification. How long will Hue fill the Switchboard with the exiting 5,000 numbers”. Yet, today Thua Thien Hue reached the number of 320,479 post-paid, pre-paid and fixed subscriber numbers (including 113,373 fixed subscribers, 53,946 internet subscribers and 13,454 My TV subscribers).

To achieve such great success, Dr. Duong Tuan Anh said that the leaders of VNPT Thua Thien Hue defined key targets of renovating management in line with the project on renewing the group’s mechanism and operation and boosting trade and customer care services. The company put its focus on research to expand more markets; practicing economy to ensure proper and effective expenditure; and completely redrawing the balance sheet of some projects to ensure the financial ability for other activities on trade and production. The company also paid much attention to training for employees, especially in the field of PR, advertisement and marketing to improve  competitiveness. The work of science research and technology applications, especially IT is enhanced to improve productivity. Therefore, the turnover of the company has increased considerably from 293 billion dong in 2010 to 423.4 billion in 2014. The productivity reached 825 million dong/ person/year and the state budget submit increased to  24.5 billion dong in 2014 from 9.5 billion dong in 2010. The overall salary of each employee is 7.9 million dong/month.

According to Duong Tuan Anh, despite the increasing price of every product, the telecommunications enterprises must strive to reduce the price of services. The traditional idea of waiting for customers no longer exists and has been replaced by a new strategy- all employees must look for customers themselves.

At present,  the company’s 12 telecommunication centres in the province are assigned the task of selling products and each centre has a group of salespeople with a mobile selling method with the aim of providing services to remote areas. The company brings internet access to 100% of the people’s committees, the communes’ health establishments, primary schools and border posts, making a great contribution to increasing the living standards of people and ensuring defence security in the province.


 

VNPT Thua Thien Hue’s telecommunications network control centre. Photo: Hoang Ha/VNP


The customer support switchboard of VNPT Thua Thien Hue. Photo: Hoang Ha/VNP


VNPT Thua Thien Hue’s centre for trade and customer care. Photo: Hoang Ha/VNP


A staff of VNPT Thua Thien Hue counsels customers on telecommunications service. Photo: Hoang Ha/VNP

Besides policies on trade and service promotion, the company also always pays much attention to the living standards of employees and social responsibility, especially nonprofit activities. Since 2010, the company spent 9.3 billion dong on policies for employees and contributing to social activities, such as supporting and maintaining three Vietnamese heroic mothers; supporting the Agent Orange Victim’s Fund,  a fund for poor patients and giving gifts to disabled and needy children. Through the Netcodo website, it gave 215.5 million dong, assisted 54 poor households, 144 poor students and pupils and gave hundreds of Tet gifts to people in A Luoi District.

Over the years, VNPT Thua Thien Hue has been awarded many prizes, including the Labour Medal, 3rd class in 2009; top 100 excellent enterprises in 2010 by the Ministry of Industry and Trade;  the emulation flag of the Ministry of Information and Telecommunications in 2012, 2013 and 2014; the merit certificate of the Ministry of Finance for good performance of tax policies in 2010, 2013; the exemplary enterprise of Thua Thien Hue Province in 2013 and 2014; one first prize, one second prize and three third  prizes on technology creativeness in Thua Thien Hue Province in the period of 2010-2015 and many other awards. 

 
Story: Quoc Viet - Photos: Hoang Quang Ha

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