He revealed the information during the local authorities’ meeting with the press on February 22.
The festival will feature exhibitions on coconut products and trade fairs, along with a variety of southern cuisine starring the key ingredient. A workshop focusing on brand building for Ben Tre coconut will also be arranged within the framework of the event.
Chairman of the provincial People’s Committee Cao Van Trong said the festival is designed to introduce Ben Tre’s coconut products to domestic and foreign tourists. It also offers opportunities to raise the value and position of the country’s coconut sector towards sustainable development and national brand building, he added.
The festival will give participants the chance to exchange experience in coconut cultivation, processing, and consumption. It is hoped to encourage coconut growers to apply science-technology in cultivation and call on businesses to utilise modern devices to improve productivity and quality, thus expanding markets and boosting exports.
Ben Tre province is home to 163,000 households involved in farming 71,000 ha of coconut tree, or half of Vietnam’s coconut-growing land. They produce 800 million coconuts and ship about 200 million USD worth of coconut products abroad annually. The province’s coconuts are exported to about 84 countries and territories worldwide.
VNA/VNP
