Once a traditional craft village facing the risk of decline, Ha Trao Village in Ninh Binh Province is breathing new life into its long-standing mulberry cultivation, silkworm rearing and silk weaving traditions through a cooperative model linked with experiential tourism. The initiative not only creates sustainable livelihoods for local residents but also helps revive the silk production chain, build the Hoa Lu Silk brand and promote traditional cultural values to a wider audience.